![View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday](https://firstmonday.org/ojs/index.php/fm/article/download/6607/version/3385/6190/53824/jadfigure1.jpg)
View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday
![View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday](https://firstmonday.org/ojs/index.php/fm/article/download/6607/version/3385/6190/53830/jadfigure7.jpg)
View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday
![SOLELINKS on X: "Ad: 40% off Select Nike Styles applied at checkout SHOP => https://t.co/LfXE8qgK70 h/t @weekinkicks https://t.co/kUpf0ZERkv" / X SOLELINKS on X: "Ad: 40% off Select Nike Styles applied at checkout SHOP => https://t.co/LfXE8qgK70 h/t @weekinkicks https://t.co/kUpf0ZERkv" / X](https://pbs.twimg.com/media/FrLuKxaagAAtj_V.jpg)
SOLELINKS on X: "Ad: 40% off Select Nike Styles applied at checkout SHOP => https://t.co/LfXE8qgK70 h/t @weekinkicks https://t.co/kUpf0ZERkv" / X
![LeBron James sends Twitter into meltdown after tweeting THESE three words | Other | Sport | Express.co.uk LeBron James sends Twitter into meltdown after tweeting THESE three words | Other | Sport | Express.co.uk](https://cdn.images.express.co.uk/img/dynamic/4/590x/secondary/1495728.jpg?r=1536224648447)